WHAT TO EXPECT FROM THE WORLDS FIRST 61MP FULL FRAME CAMERA

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The Sony a7R IV is the company’s fourth-generation ultra-high-resolution full-frame mirrorless camera. It’s built around a new 61MP back-side illuminated CMOS sensor. It’s the first new sensor in an ‘R’ camera since 2015.   ULTIMATE RESOLUTION   With the world’s first 61MP full-frame back-illuminated sensor,   the a7R IV sits at the top of the market when it comes to resolution. BIONZ X processing ensures outstanding quality and sharpness while enhanced Pixel Shift Multi Shooting can create incredible 240MP image.   INCREDIBLE FOCUS SPEED Equipped with 567 phase-detect AF points and the latest Real-time Tracking and Real-time Eye AF technologies, the a7R IV will quickly   and reliably lock onto and track nearly any subject—human or animal.   Real-time AF is now available in video as well.   ENHANCED BODY AND DESIGN   Upgraded buttons and dials along with a new 5.76m-dot EVF and redesigned grip make the a7R IV the most comfortable and ergonomic a7 series camera yet.   … Read more WHAT TO EXPECT FROM THE WORLDS FIRST 61MP FULL FRAME CAMERA

7 TIPS ON HOW TO SHOOT EVENT VIDEOGRAPHY

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Typically , businesses want to film their events to create a promotional event video.Video is a proven tactic to boost engagement, enhance digital marketing, and convert more viewers. Video is highly shareable, and engaging. With the right videography tips and techniques, you can create a branded video for your event that will stand out and skyrocket your visibility. Here … Read more 7 TIPS ON HOW TO SHOOT EVENT VIDEOGRAPHY

Using High Speed Sync To Capture Eye Catching Photos

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So before we dive into high-speed sync  we need to discuss what flash sync is. Flash sync is the computer-controlled feature in which the flash and the shutter release are synchronized so that the flash light output illuminates the subject for the specific moments that the shutter exposes the cameras sensor. The flash instantaneously lights … Read more Using High Speed Sync To Capture Eye Catching Photos

Understanding ISO, Shutter Speed and Aperture

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  It is difficult to take good pictures without having a solid understanding of ISO, Shutter Speed and Aperture – also known as the “Exposure Triangle“. What is the Exposure Triangle? 1. Shutter Speed – The length of time the shutter in your camera is open to expose light into the camera sensor. Shutter speeds are typically measured in fractions of … Read more Understanding ISO, Shutter Speed and Aperture

Nikon D850 how much better is it than the D810?

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Nikon has impressed and excited many photographers with the release of  the high-resolution D850 DSLR. With a 45.7MP FX-format sensor, a tilting screen and 4K video, the D850 is  Nikon’s most advanced DSLR ever. All those cutting-edge features, however, come at a price. So, is the D850 worth the upgrade? Nikon D850 vs D810: Sensor … Read more Nikon D850 how much better is it than the D810?

 The Best Picture Profiles for Sony Mirrorless Cameras

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If you own a Sony mirrorless camera, you already know that out-of-the-box there are a lot of picture profiles and configurations to choose from.  Most videographers  use S-Log 2 or S-Log 3 as they provide the most dynamic range. On the other hand, there has been an increasing amount of users who choose to shoot … Read more  The Best Picture Profiles for Sony Mirrorless Cameras

THE SIGMA 105mm: IS IT REALLY THE “BOKEH MASTER”?

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Marketed by Sigma as the “Bokeh Master,” the Sigma 105mm f1.4 DG HSM Art lens is one the latest additions to the Japanese optics manufacturer’s Art series of lenses. The ninth lens in Sigma’s Art series to feature a wide aperture of f1.4 (six for Full Frame, three for APS-C), it is also the longest … Read more THE SIGMA 105mm: IS IT REALLY THE “BOKEH MASTER”?